ABOUT US
Nicolene started her design career 18 years ago when she finished her BA(FA) Information Design degree at the University of Pretoria in 1998. She has valuable experience in below-the-line, above-the-line and project management. Nicolene also has 3 silver Loeries, 2 gold Loeries and a D&AD special mention under the belt. Idea Exchange was founded in 2003 and have worked on various projects ranging from the Sasol Wax Art Awards to various Corporate Identities. Nicolene completed her MBA at the Gordon Institute of Business at the end of 2007, making her approach to design one that is integrated with a good understanding of business objectives.
“Everything is design. Everything!”
― Paul Rand
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Idea Exchange was established in 2003. We have delivered high quality, cost effective design solutions to our clients in a wide variety of business sectors.
Give us a call. We'll do the same for you.
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PORTFOLIO
Logos
Better Tourism Africa. Promoting sustainable tourism.
Chalk and Cheese. Deli and Restaurant.
Denoon Sampson Incorporated. Conveyancing Attorneys.
Fyne. Handmade soap made from Fynbos extract.
Green Reef. Property development on the Reef.
Know your HIV Status. Knowledge is power.
Nouvelle Aqua. Suppliers of bottled water for Corporate clients.
Place Matters urban planning specialists.
Pride. A logo designed for Gay Pride.
Threshold.
Dot the i's and cross the t's. The Word Stylist copy editor.
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Corporate Identities
#1 On Waiter's beret #2 Desert #3 Menu #4 Deli #5 Menu #6 Business card #7 Take away #8 Italian dishes
Chalk and Cheese Letterhead.
Chalk and Cheese back of follow on sheet.
Chalk and Cheese stationery.
Chalk and Cheese Pizza plates.
Chalk and Cheese.
Chalk and Cheese Menu front and back.
Chalk and Cheese menu.
Chalk and Cheese Menu reverse.
Chalk and Cheese Menu.
The identity works with a series of iconography that suggests the symbols on moving boxes.
Denoon Sampson Conveyancing Attorneys stationery,
Denoon Sampson Conveyancing Attorneys stationery,
Gay Pride stationery
Gay Pride t-shirt
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Publications
Hector Pieterson Museum.
Hector Pieterson Museum.
UKZN: Marabi Nights.
UKZN: The End of the Development State?.
UKZN: A World of their own. A history of South African Women's Education.
UKZN: An Ethics of Body and Otherness.
UKZN: Class in Soweto.
UKZN: Conserved Spaces, Ancestral Places.
UKZN: Ekhaya.
UKZN: Encyclopedia of South Africa.
UKZN: How to be a real gay.
UKZN: Interviews with Neville Alexander.
UKZN: Marabi Nights.
UKZN: Race, Class, and Power.
UKZN: Antjie Krog and the Post Apartheid Public Sphere.
UKZN Press: Winelands, wealth and work.
Newtown directory.
Newtown directory.
Newtown directory.
Newtown directory.
Newtown directory.
Newtown Heritage Trail brochure.
Newtown Heritage Trail brochure.
Newtown Heritage Trail brochure.
Newtown Heritage Trail brochure.
Newtown Heritage Trail brochure.
Newtown Heritage Trail brochure.
Newtown Heritage Trail brochure.
What I do matters.
What I do matters.
What I do matters.
Sasol Wax art award. Catalogue.
Sasol Wax art award. Andrew Verster.
Sasol Wax art award. Andrew Verster.
Sasol Wax art award.
Sasol Wax art award. Walter Oltman.
Sasol Wax art awards. Walter Oltman.
Sasol Wax art award. Usha Seejarim.
Sasol Wax art award. Usha Seejarim.
Total disability Guide.
Total disability Guide.
Total disability Guide.
Total disability Guide.
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Annual Reports
Housing Development Agency. Annual Report 2011.
Housing Development Agency. Annual Report 2011.
Housing Development Agency. Annual Report 2012
Housing Development Agency. Annual Report 2012.
SAPIA Coffee Table books: The first 20 years.
SAPIA Coffee Table books: The first 20 years.
SAPIA Coffee Table books: The first 20 years.
SAPIA Coffee Table books: The first 20 years.
SAPIA Coffee Table books: The first 20 years.
SAPIA Coffee Table books: The first 20 years.
SAPIA Annual Report 2015.
SAPIA Annual Report 2015.
SAPIA Annual Report 2015.
SAPIA Annual Report 2015.
SAPIA Annual Report 2015.
SAPIA Annual Report 2015.
SAPIA Annual Report 2015.
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Various
Exclusive Books: From Religion to Physics.
Exclusive Books: From Finance to Fairy Tales.
Exclusive Books: From Art to Recipes.
Exclusive Books: From Psycology to Decor..
Gauteng Tourism: Destination Maps.
Gauteng Tourism: Destination Maps.
Gauteng Tourism: Destination Maps.
Gauteng Tourism: Destination Maps.
Gauteng Tourism: Destination Maps.
Gauteng Tourism: Destination Maps.
Gauteng Tourism: Destination Maps.
Gauteng Tourism: Destination Maps.
Gauteng Tourism: Destination Maps.
Gauteng Tourism: Destination Maps.
Newtown Management District Banners.
Newtown Management District Banners.
Newtown Management District Banners.
Newtown Management District Banners.
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Websites
www.placematters.co.za
www.winder.co.za
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“Content precedes design. Design in the absence of content is not design, it’s decoration.” –Jeffrey Zeldman
idea exchange design solutions
jozi based
“The details are not the details. They make the design.”
–Charles Eames
Design by Idea Exchange
COPYRIGHT © 2016. idea exchange design.
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